ORGANIZATION OF THE SYSTEM OF DISTRIBUTION FO THE EXAMPLE OF THE ANALDA - ŻYWIEC TRADE LTD. – BRANCH IN WEJHEROWO

Authors

  • Katarzyna Dajczak
  • Mirosław Sokołanko

Keywords:

distribution, channel of distribution, organization of distribution, franchising contract

Abstract

The aim of this work is the analysis of system of distribution in theoretical aspect and the verification of theory in practice for example the Analda – Żywiec Trade Ltd. – branch in Wejherowo. And the hypothesis of this work make the presumption, that the correctly constructed system of distribution assures the efficient delivering of the goods to the final customer.

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Published

2021-02-05

Issue

Vol. 1 No. 12 (2008): Zeszyty Naukowe nr 12 (2008)

Section

Articles

How to Cite

ORGANIZATION OF THE SYSTEM OF DISTRIBUTION FO THE EXAMPLE OF THE ANALDA - ŻYWIEC TRADE LTD. – BRANCH IN WEJHEROWO. (2021). Research Bulletins of the Faculty of Economic Sciences, 1(12), 19-28. https://ezeszyty.wne.tu.koszalin.pl/index.php/zeszyty/article/view/270