IDENTIFICATION AND ASSESSMENT OF THE ATTRACTIVITY OF TERRITORIAL TOURIST PRODUCTS WITH THE USE OF THE MCKINSEY MACRIX METHOD: THE EXAMPLE OF borough WOLSZTYN. Research Bulletins of the Faculty of Economic Sciences, [S. l.], n. 29, 2026. Disponível em: https://ezeszyty.wne.tu.koszalin.pl/index.php/zeszyty/article/view/362. Acesso em: 26 may. 2026.